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  • July 16, 2025
  • admin

 Introducing ZoTek’s New “Target Area by Countries” Feature

At ZoTek Facebook Pixel & TikTok Pixel, we’re always listening to our users, and we’ve heard you loud and clear. One of the most requested features by merchants operating in multiple regions has finally arrived: Target Area by Countries!

This powerful new addition gives you greater control over how your pixel data is tracked and segmented, helping you reach the right audience with greater accuracy—and at a lower cost.

Why This Feature Matters.

If you’re advertising across multiple countries, you know how important it is to understand where your customers are coming from. Before this update, merchants had limited visibility into pixel event data by location, which often led to broader targeting, less relevant ads, and higher ad spend.

Now, with Target Area by Countries, you can:

🗺️ Segment customer data by countries

🎯 Run geo-specific retargeting campaigns

💰 Reduce ad spend by narrowing down to high-intent audiences

📊 Build precise audience profiles for each market

This feature enables your Facebook or TikTok Pixels to track events only from users in the countries you select, allowing you to build separate customer files based on location.

How does it work?

Implementing the Target Area feature is simple and intuitive. Just follow these steps:

Step 1: Log in to your ZoTek dashboard.

Step 2: Navigate to Pixel Manager.

Step 3: Click Create Facebook Pixel or Create TikTok Pixel.

Step 4: Select your desired Target Area (Countries).

From there, your pixel will begin filtering data based on country, enabling you to gain deeper insights and take more targeted actions.

Who Should Use This Feature?

This target area is perfect for:

Multi-country merchants who need to manage ads in separate regions

Brands are scaling globally and looking to improve ROAS (Return on Ad Spend)

Marketing teams aiming to localize their campaigns based on customer location

Agencies managing multiple client stores with region-specific strategies

Whether you’re running campaigns in Southeast Asia, Europe, North America, or beyond—this upgrade helps you make smarter decisions with clear, localized data.

Conclusion:

With customer behavior varying by region, generic targeting just doesn’t cut it anymore. Our new Target Area by Country feature gives you the precision you need to grow efficiently, scale globally, and keep your advertising budget under control.

We’re excited to see how you’ll use this new tool to improve your marketing efforts!

👉 Contact us for personalized recommendations or setup help!

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